The interpretation of geo(morpho)logical phenomena and processes as well as the transmission of geoscientific knowledge to the general public are the essential tasks of geotourism. The proper development of the geotourist sites is a tool for their accomplishment. This paper presents the model of geotourist development which consists of planning and creation of infrastructure (basic and supporting) and the promotion of sites. The basic infrastructure includes the interpretative materials, geotourist trails as well as technical facilities ensuring the safety and comfort of sightseeing. The elements of proposed model are shown on the example of the area of Jasieniowa Mt. (Cieszyn Foothills). The outcrops located in the selected region represent the oldest sedimentary rocks in the Polish Carpathians Flysch, which are the Vendryne Formation and the Cieszyn Limestone Formation. Within the scope of geotourist development, the geotourist trail and information panels were designed, as well as the location of the protective and supporting facilities was proposed.